making the right words work for you

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Copywriting is the foundation of text in your printed materials, your daily creative products, your catalog presence for your business, and in every web page where your products meet the public eye. It's more important than ever to make the most of the viewing time you have when a shopper or client reads your material -- whether you're  a small start-up company or an established corporation. What does your text convey to your viewer?

A copywriter can hit your target with creativity and marketing value. Have you reassessed what you need? By choosing a freelance copywriter you can have your slice of cake and eat it too --- specialized copy for your project and a writer who you can call on for specific assignments as needed.

KILL CUSTOMER CONFUSION

Use the right words

to convey the best meaning.

Does it drive you crazy when you're reading a catalog, scanning through the pages for that one perfect item and... Ah, ha! You spot it on page 46 but the description leaves you wondering if it's the right size, shape, color, or if it will meet your needs? The descriptive text leaves you wishing the supplier had taken more time to invest in his own catalog.You just want more information. 

You need to make a wise shopping choice.

You shake your head and find another link or continue online to search for another company with better catalog details. 

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HIRE A COPYWRITER

That's where I come in.

Hi, call me Rusty. I 'm one of those copywriters who loves to write the text that makes shopping easy.

I'm a freelancer and can work with your company directly, help define your style, your text and content, and other writing services.

Just give me a call and we can focus on creating

 the write words just for you.

I've been a journalist, a page editor, a technical writer, a radio commercial writer, as well as a novelist, poet, and ghostwriter. With such a variety of skills like that, I can find the write words  somewhere... hold on... let me look... Yep....got them right here.

The Write Way

B.A."Rusty" LaGrange

760-646-2661

RustyL@Hughes.net